This role is for search & shopping marketing executive across both LivingSocial and Wowcher across UK, Ireland and EU markets. This role will require the successful candidate to assist and support the Senior manager (Search, Shopping, Social media) in executing the marketing strategy by working closely with our paid search agency on our Search (brand, non-brand, Bing) and Google shopping campaigns. The focus will be on driving new customer acquisition and growing existing customer engagement. All decisions will be data driven and in line with ROI, Registration volume, CPR and Customer LTV KPIs. The successful candidate will need to have a strong grasp of numbers and interpret data in order to problem solve with real tangible suggestions and optimisations.
Experience and Skills Required
- 1-2 years of relevant Search Engine Marketing, PPC experience, either within an agency or client side in a performance marketing role
- Hands on experience planning, setting up and running PPC campaigns (Google, Microsoft Bing)
- Experience with Google Shopping; bonus points for EU market experience
- Strong working knowledge of Google Ads features, Google Merchant Center, Google Analytics, Bidding strategies.
- Excellent communication and copywriting skills
- Experience with SQL, Excel preferred
- Strong grasp of numbers with good analytical, reporting /excel skills
- Recent degree in Marketing/Web-related, Maths, or Science discipline preferred
- Results driven hard worker with a ‘can do’, problem-solving attitude
- Highly organised with the ability to manage multiple priorities efficiently and independently
The values we live and breathe:
- Open and Honest
In return, we offer a large number of employee benefits including:
- 25 days holiday plus 8 days bank holiday
- The opportunity to buy an additional 5 days holiday per annum – totalling 38 days annual leave!
- Flexibility to work from home
- New and modern office with a lively office culture based in Dalston Junction
- Employee discount on the Wowcher site
- Dress down everyday
- Cycle Scheme
- Pension Scheme
- Season Ticket Loan
- Epic summer and Christmas parties in true Wowcher style and more...!
What are you waiting for?! #checkwowcherfirst