Paid Media Specialist
Staff work a hybrid schedule with 2 days/week in the office
The International Fund for Animal Welfare is a global non-profit helping animals and people thrive together. We are experts and everyday people, working across seas, oceans, and in more than 40 countries around the world. We rescue, rehabilitate and release animals, and we restore and protect their natural habitats. The problems we’re up against are urgent and complicated. To solve them, we match fresh thinking with bold action. We partner with local communities, governments, non-governmental organisations and businesses. Together, we pioneer new and innovative ways to help all species flourish.
The problems we face are growing larger and more complex every day. More online trafficking. More ocean noise. More powerful storms. We’ve been around for fifty years, but we know our solutions can’t stay the same. We have to be nimble, curious, and open to new partners. In short, we have to think, and act, differently.
Across six continents and the ocean, we have rescued more than 200,000 animals. That’s just a fraction of the number of animals living in distress, to be sure. But when we measure our progress, we find cause for hope.
Position Summary/ Objective
A new role within our European region, the Paid Social Media Specialist will be working closely with our Digital Marketing Leads to deliver world class paid media campaigns on multiple digital platforms.
This role will work across IFAW’s four fundraising markets in Europe: France, Germany, Netherlands and the UK to grow our paid media revenue. Alongside our digital marketing agency, the role will focus on Social advertising but also experiment with new emerging platforms.
Directly reporting to the Digital Marketing & Fundraising Manager (Europe), this role will be optimising existing paid social campaigns, creating new campaigns and A/B testing new hypotheses and platforms. You will work across a variety of channels such as Facebook, Instagram, TikTok, Twitter, Reddit, YouTube, Pinterest, Spotify and more.
Role and Responsibilities
Working with the Digital Marketing Lead in each country (France, Germany, Netherlands and UK), the role will:
At IFAW, we aim to create and foster a workforce that reflects and contributes to the diverse, global community in which we work to improve the lives of both animals and people. We are dedicated to fostering justice, equity, diversity, and inclusion so we actively encourage candidates from diverse backgrounds.
To apply, please submit CV and letter of interest